{"id":3116,"date":"2021-03-17T13:49:26","date_gmt":"2021-03-17T12:49:26","guid":{"rendered":"https:\/\/www.pichler-gattringer.at\/?post_type=portfolio&#038;p=3116"},"modified":"2023-03-17T13:50:44","modified_gmt":"2023-03-17T12:50:44","slug":"bucegi-3","status":"publish","type":"portfolio","link":"https:\/\/www.pichler-gattringer.at\/en\/referenzen\/bucegi-3\/","title":{"rendered":"Bucegi"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-42sboq-b6a150f17dc2640f84538c8f28668811\">\n.flex_column.av-42sboq-b6a150f17dc2640f84538c8f28668811{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-42sboq-b6a150f17dc2640f84538c8f28668811 av_one_full  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lfcibyqn-1be52db6c6ecd3d74abf9ec685df5427\">\n#top .av-special-heading.av-lfcibyqn-1be52db6c6ecd3d74abf9ec685df5427{\npadding-bottom:0;\n}\nbody .av-special-heading.av-lfcibyqn-1be52db6c6ecd3d74abf9ec685df5427 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lfcibyqn-1be52db6c6ecd3d74abf9ec685df5427 .av-subheading{\nfont-size:25px;\n}\n<\/style>\n<div  class='av-special-heading av-lfcibyqn-1be52db6c6ecd3d74abf9ec685df5427 av-special-heading-h1 blockquote modern-quote  avia-builder-el-1  el_before_av_heading  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >BUCEGI<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lfcicx2e-31eac64f92dc30052adbe9c46944f31d\">\n#top .av-special-heading.av-lfcicx2e-31eac64f92dc30052adbe9c46944f31d{\npadding-bottom:0;\n}\nbody .av-special-heading.av-lfcicx2e-31eac64f92dc30052adbe9c46944f31d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lfcicx2e-31eac64f92dc30052adbe9c46944f31d .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lfcicx2e-31eac64f92dc30052adbe9c46944f31d av-special-heading-h2 blockquote modern-quote  avia-builder-el-2  el_after_av_heading  avia-builder-el-last '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >A popular classic<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3ln4ju-625dc52b8687841eaadcf8635ff8b43b\">\n.flex_column.av-3ln4ju-625dc52b8687841eaadcf8635ff8b43b{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-3ln4ju-625dc52b8687841eaadcf8635ff8b43b av_two_third  avia-builder-el-3  el_after_av_one_full  el_before_av_one_third  first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-3ep6v6-cb1b34f8b7ddb481d85621503af81e66 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The end of Romania\u2019s turbulent era threatened to take the old Bucegi brand forever from the market. Pichler &amp; Gattringer recreated this classic beer with a completely renewed design and brand identity for a much deserved and successful comeback.<\/p>\n<p>Meanwhile Bucegi has an established position in the Romanian beer market again and is one of the most successful brands in the beer economy segment.<\/p>\n<p>The lively label design and name refer to the popular Bucegi National Park and mountains that represent the brand image.<\/p>\n<p>The visual appreciation with a contemporary reworking has won this traditional brand fans both old and new.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-376z8q-925ff5d4c89190cb708282e44c17c182\">\n.flex_column.av-376z8q-925ff5d4c89190cb708282e44c17c182{\nborder-radius:0 0 0 0;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-376z8q-925ff5d4c89190cb708282e44c17c182 av_one_third  avia-builder-el-5  el_after_av_two_third  el_before_av_section  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-ayvmi-7e9bddaaeda2e7c73be55345136513ab '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Key-Facts:<\/strong><br \/>\n<\/em><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2xlcca-24c3f3f3ad1c56bb2db95dccec178492\">\n#top .hr.hr-invisible.av-2xlcca-24c3f3f3ad1c56bb2db95dccec178492{\nmargin-top:-40px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-2xlcca-24c3f3f3ad1c56bb2db95dccec178492 hr-invisible  avia-builder-el-7  el_after_av_textblock  el_before_av_iconlist '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2s2m0q-c78f003bbb9f7b266370c7e4613fb0ab\">\n#top .avia-icon-list-container.av-2s2m0q-c78f003bbb9f7b266370c7e4613fb0ab .iconlist_icon{\ncolor:#ed0707;\n}\n#top .avia-icon-list-container.av-2s2m0q-c78f003bbb9f7b266370c7e4613fb0ab .iconlist_icon svg:first-child{\nstroke:#ed0707;\nfill:#ed0707;\n}\n<\/style>\n<div  class='avia-icon-list-container av-2s2m0q-c78f003bbb9f7b266370c7e4613fb0ab  avia-builder-el-8  el_after_av_hr  el_before_av_hr '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-small av-2s2m0q-c78f003bbb9f7b266370c7e4613fb0ab avia-iconlist-animate'>\n<li><div class='iconlist_icon av-6c9g0r-cfb08f4af7c521b39e2eb7c426b84157 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Packaging development over many years\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Packaging development over many years<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-4crhzf-803c95e9487f5a94116fa892285e896b avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Colourful, eye-catching design\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Colourful, eye-catching design<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-2ste9n-8e721be52ef79183c57edb446cca23d1 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Reference to the origin in name and illustration\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Reference to the origin in name and illustration<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-23ruia-7ac78dec9c9e6af70a0364dd500d6b53\">\n#top .hr.av-23ruia-7ac78dec9c9e6af70a0364dd500d6b53{\nmargin-top:-15px;\nmargin-bottom:10px;\n}\n.hr.av-23ruia-7ac78dec9c9e6af70a0364dd500d6b53 .hr-inner{\nwidth:100%;\nborder-color:#727272;\n}\n<\/style>\n<div  class='hr av-23ruia-7ac78dec9c9e6af70a0364dd500d6b53 hr-custom  avia-builder-el-9  el_after_av_iconlist  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-6uwgq-9e7248d7723d114fa929a9c4d2b84bc7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Client:<\/strong><br \/>\nHEINEKEN Romania<\/em><\/p>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='portfoliobilder'  class='avia-section av-1q9gh6-081d1ac752874e91d223c9d4351d22d3 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-11  el_after_av_one_third  el_before_av_hr  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-3116'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1me1yi-6149627ceec24a8ac12c81eb048331ae\">\n.flex_column.av-1me1yi-6149627ceec24a8ac12c81eb048331ae{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1me1yi-6149627ceec24a8ac12c81eb048331ae av_two_third  avia-builder-el-12  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1go1ai-601c3051d97ba56e9db69ad312dedf02\">\n.avia-image-container.av-1go1ai-601c3051d97ba56e9db69ad312dedf02 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1go1ai-601c3051d97ba56e9db69ad312dedf02 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1go1ai-601c3051d97ba56e9db69ad312dedf02 av-styling- avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-13  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2004 avia-img-lazy-loading-not-2004 avia_image ' src=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2.jpg\" alt='' title='LP.Bucegi_RL19_02 (2)'  height=\"1335\" width=\"1315\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2.jpg 1315w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-296x300.jpg 296w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-1015x1030.jpg 1015w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-80x80.jpg 80w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-768x780.jpg 768w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-36x36.jpg 36w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/05\/LP.Bucegi_RL19_02-2-1192x1210.jpg 1192w\" sizes=\"(max-width: 1315px) 100vw, 1315px\" 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