{"id":1232,"date":"2017-04-22T16:44:10","date_gmt":"2017-04-22T14:44:10","guid":{"rendered":"https:\/\/www.pichler-gattringer.at\/?post_type=portfolio&#038;p=1232\/"},"modified":"2023-10-19T11:16:38","modified_gmt":"2023-10-19T09:16:38","slug":"skopsko","status":"publish","type":"portfolio","link":"https:\/\/www.pichler-gattringer.at\/en\/referenzen\/skopsko\/","title":{"rendered":"Skopsko"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c av_one_full  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-191952bcde37f0a8bd19ed2f3b69b0eb\">\n#top .av-special-heading.av-av_heading-191952bcde37f0a8bd19ed2f3b69b0eb{\npadding-bottom:0;\n}\nbody .av-special-heading.av-av_heading-191952bcde37f0a8bd19ed2f3b69b0eb .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-191952bcde37f0a8bd19ed2f3b69b0eb .av-subheading{\nfont-size:25px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-191952bcde37f0a8bd19ed2f3b69b0eb av-special-heading-h1 blockquote modern-quote  avia-builder-el-1  el_before_av_heading  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >SKOPSKO<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-2280753302b8c0e9611e6995d324f418\">\n#top .av-special-heading.av-av_heading-2280753302b8c0e9611e6995d324f418{\npadding-bottom:0;\n}\nbody .av-special-heading.av-av_heading-2280753302b8c0e9611e6995d324f418 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-2280753302b8c0e9611e6995d324f418 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-2280753302b8c0e9611e6995d324f418 av-special-heading-h2 blockquote modern-quote  avia-builder-el-2  el_after_av_heading  avia-builder-el-last '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >The taste of Macedonia got a new look<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c av_two_third  avia-builder-el-3  el_after_av_one_full  el_before_av_one_third  first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-av_textblock-396ddf1f42196ca838231e61a4602801 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>To be the market leader means to improve constantly and to stay up to date. Modernizing well-known brands is a peculiar task, design and objectives have to be thoughtfully coordinated.<\/p>\n<p>The new look of the brand Skopsko in a characteristically shaped glass bottle conveys modernity and emphasizes the individuality of this Macedonian premium brand without losing its reference to the traditional values of the old-established brewery.<\/p>\n<p>While developing the new label design there was a special focus on enhancing the extraordinary shape and side cut of the new bottles.<br \/>\nThe challenge was to do a modest renewal of existing elements and to adjoin it with the new packaging appearance into a coherent unit.<\/p>\n<p>Pichler &amp; Gattringer modernized therefore the brand logo and main design elements in a moderate way. The gold-glossy shades and golden gradients provide exceptional visual and metallic effects on the labels.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_third-06b21c509049475817a4b8e0e89a313f\">\n.flex_column.av-av_one_third-06b21c509049475817a4b8e0e89a313f{\nborder-radius:0 0 0 0;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_third-06b21c509049475817a4b8e0e89a313f av_one_third  avia-builder-el-5  el_after_av_two_third  el_before_av_section  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-av_textblock-0366cc7376be6c9e82a3e9cc8987b64f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Key-Facts:<\/strong><br \/>\n<\/em><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-0eabcb8162859d5f3787c69ce8ff1969\">\n#top .hr.hr-invisible.av-av_hr-0eabcb8162859d5f3787c69ce8ff1969{\nmargin-top:-40px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-av_hr-0eabcb8162859d5f3787c69ce8ff1969 hr-invisible  avia-builder-el-7  el_after_av_textblock  el_before_av_iconlist '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c\">\n#top .avia-icon-list-container.av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c .iconlist_icon{\ncolor:#ed0707;\n}\n#top .avia-icon-list-container.av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c .iconlist_icon svg:first-child{\nstroke:#ed0707;\nfill:#ed0707;\n}\n<\/style>\n<div  class='avia-icon-list-container av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c  avia-builder-el-8  el_after_av_hr  el_before_av_hr '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-small av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c avia-iconlist-animate'>\n<li><div class='iconlist_icon av-av_iconlist_item-ed1553675983b8b1de3e9ebb4b576484 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Redesign\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Redesign<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-av_iconlist_item-ef6087a38537ced9eaa4f4d44c82ecf6 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Elegant sidecut of the bottle\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Elegant sidecut of the bottle<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-av_iconlist_item-d4be7c3e5c8335a784851a8a75626a25 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Moderate brand relaunch\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Moderate brand relaunch<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265\">\n#top .hr.av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265{\nmargin-top:-15px;\nmargin-bottom:10px;\n}\n.hr.av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265 .hr-inner{\nwidth:100%;\nborder-color:#727272;\n}\n<\/style>\n<div  class='hr av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265 hr-custom  avia-builder-el-9  el_after_av_iconlist  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-av_textblock-396ddf1f42196ca838231e61a4602801 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Auftraggeber:<\/strong><br \/>\nHEINEKEN Macedonia\/Pivara Skopje<br \/>\n<\/em><\/p>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='portfoliobilder'  class='avia-section av-av_section-521c3b7716003a76b2bcb7dfbe2956fb main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-11  el_after_av_one_third  el_before_av_hr  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1232'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-av_one_full-201587a3cb27360f0e7f6c88d43151c7 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-201587a3cb27360f0e7f6c88d43151c7\">\n.flex_column.av-av_one_full-201587a3cb27360f0e7f6c88d43151c7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_full-201587a3cb27360f0e7f6c88d43151c7 av_one_full  avia-builder-el-12  el_before_av_one_third  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-f33225baaf3ae6fd361d2e0754693146\">\n.avia-image-container.av-av_image-f33225baaf3ae6fd361d2e0754693146 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-f33225baaf3ae6fd361d2e0754693146 .av-caption-image-overlay-bg{\nopacity:0.8;\nbackground-color:#ffffff;\n}\n.avia-image-container.av-av_image-f33225baaf3ae6fd361d2e0754693146 .av-image-caption-overlay-center{\ncolor:#000000;\nfont-size:28px;\n}\n<\/style>\n<div  class='avia-image-container av-av_image-f33225baaf3ae6fd361d2e0754693146 av-styling- avia_animated_image av-animated-when-visible-95 fade-in avia-align-center  avia-builder-el-13  avia-builder-el-no-sibling  noHover av-overlay-on-hover'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><div class=\"av-image-caption-overlay\"><div class=\"av-caption-image-overlay-bg\"><\/div><div class=\"av-image-caption-overlay-position\"><div class=\"av-image-caption-overlay-center\"><p>Seit 2001 von Pichler &amp; Gattringer erfolgreich betreut, hat die rum\u00e4nische Premium-Marke Ciuc eine kontinuierliche Weiterentwicklung erfahren.<\/p>\n<\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-1007 avia-img-lazy-loading-not-1007 avia_image ' src=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01.jpg\" alt='' title='Skopsko_01'  height=\"1335\" width=\"2002\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01.jpg 2002w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01-300x200.jpg 300w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01-1030x687.jpg 1030w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01-768x512.jpg 768w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01-1536x1024.jpg 1536w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_01-1500x1000.jpg 1500w, 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Autoclose: 1 -->\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_third-803d9d7503e860357c8ef7306922d2a7\">\n.flex_column.av-av_one_third-803d9d7503e860357c8ef7306922d2a7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_third-803d9d7503e860357c8ef7306922d2a7 av_one_third  avia-builder-el-14  el_after_av_one_full  el_before_av_two_third  first flex_column_div av-zero-column-padding  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-36d4ed42902c9334687e922e1c005c13\">\n.avia-image-container.av-av_image-36d4ed42902c9334687e922e1c005c13 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-36d4ed42902c9334687e922e1c005c13 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-av_image-36d4ed42902c9334687e922e1c005c13 av-styling- avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-15  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-1009 avia-img-lazy-loading-not-1009 avia_image ' src=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02.jpg\" alt='' title='Skopsko_02'  height=\"1335\" width=\"648\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02.jpg 648w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02-146x300.jpg 146w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02-500x1030.jpg 500w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02-587x1210.jpg 587w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_02-450x927.jpg 450w\" sizes=\"(max-width: 648px) 100vw, 648px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-531d5d4d3d3a74d4c56d8363993d8877\">\n.flex_column.av-av_two_third-531d5d4d3d3a74d4c56d8363993d8877{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_third-531d5d4d3d3a74d4c56d8363993d8877 av_two_third  avia-builder-el-16  el_after_av_one_third  el_before_av_two_third  flex_column_div av-zero-column-padding  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-a7e67328492134830140c611e86e5d4b\">\n.avia-image-container.av-av_image-a7e67328492134830140c611e86e5d4b img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-a7e67328492134830140c611e86e5d4b 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https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-1015x1030.jpg 1015w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-80x80.jpg 80w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-768x780.jpg 768w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-36x36.jpg 36w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-1192x1210.jpg 1192w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Skopsko_03-450x457.jpg 450w\" sizes=\"(max-width: 1315px) 100vw, 1315px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-b18ec1635791c30194c2fc90ea77ba9c\">\n.flex_column.av-av_two_third-b18ec1635791c30194c2fc90ea77ba9c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_third-b18ec1635791c30194c2fc90ea77ba9c 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