{"id":1192,"date":"2017-04-23T14:59:06","date_gmt":"2017-04-23T12:59:06","guid":{"rendered":"https:\/\/www.pichler-gattringer.at\/?post_type=portfolio&#038;p=1192\/"},"modified":"2023-10-19T11:16:04","modified_gmt":"2023-10-19T09:16:04","slug":"stolichno","status":"publish","type":"portfolio","link":"https:\/\/www.pichler-gattringer.at\/en\/referenzen\/stolichno\/","title":{"rendered":"Stolichno"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c av_one_full  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-af64938e69257434f011cba646ab6ae8\">\n#top .av-special-heading.av-av_heading-af64938e69257434f011cba646ab6ae8{\npadding-bottom:0;\n}\nbody .av-special-heading.av-av_heading-af64938e69257434f011cba646ab6ae8 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-af64938e69257434f011cba646ab6ae8 .av-subheading{\nfont-size:25px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-af64938e69257434f011cba646ab6ae8 av-special-heading-h1 blockquote modern-quote  avia-builder-el-1  el_before_av_heading  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >STOLICHNO<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-923800149ceb93589fe0d9316767f344\">\n#top .av-special-heading.av-av_heading-923800149ceb93589fe0d9316767f344{\npadding-bottom:0;\n}\nbody .av-special-heading.av-av_heading-923800149ceb93589fe0d9316767f344 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-923800149ceb93589fe0d9316767f344 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-923800149ceb93589fe0d9316767f344 av-special-heading-h2 blockquote modern-quote  avia-builder-el-2  el_after_av_heading  avia-builder-el-last '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Redesign and new bottle shape for Bulgarian specialty beer brand \u2018Stolichno\u2019<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c av_two_third  avia-builder-el-3  el_after_av_one_full  el_before_av_one_third  first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-av_textblock-396ddf1f42196ca838231e61a4602801 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The traditional Bulgarian beer brand \u2018Stolichno\u2019 (meaning \u2018the beer from the capital city\u2019) stands for compelling and sophisticated beer indulgence and has been enjoying a loyal following on the Bulgarian market for years.<\/p>\n<p>Two blends are available, Stolichno Bock beer, which is a strong dark beer with malty taste, full-bodied with subtle caramel flavour and Stolichno \u2018Weiss\u2019, which is a Hefeweizen beer.<\/p>\n<p>Beer lovers enjoy the Bock with medium hop bitter taste as an elegant and fine beverage for especially moments or in combination with pork, beef and lamb meals.<\/p>\n<p>Stolichno Weiss is a naturally cloudy and amber coloured beer, marked by slight banana aromas and fine carbonic acid and offers special richness in taste.<\/p>\n<p>With this background Pichler &amp; Gattringer created a redesign of the packaging and designed a new iconic 0.4L brand bottle for the brand belonging to the HEINEKEN Bulgaria portfolio.<br \/>\nThe result was an elegant long neck bottle with solid socket and iconic \u2018S\u2019 embossment on the bottle shoulder, striving for enhancing the premium character of the Stolichno brand and aiming at a mix of contemporary and traditional, crafted perception.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_third-06b21c509049475817a4b8e0e89a313f\">\n.flex_column.av-av_one_third-06b21c509049475817a4b8e0e89a313f{\nborder-radius:0 0 0 0;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_one_third-06b21c509049475817a4b8e0e89a313f av_one_third  avia-builder-el-5  el_after_av_two_third  el_before_av_section  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-av_textblock-0366cc7376be6c9e82a3e9cc8987b64f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Key-Facts:<\/strong><br \/>\n<\/em><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-0eabcb8162859d5f3787c69ce8ff1969\">\n#top .hr.hr-invisible.av-av_hr-0eabcb8162859d5f3787c69ce8ff1969{\nmargin-top:-40px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-av_hr-0eabcb8162859d5f3787c69ce8ff1969 hr-invisible  avia-builder-el-7  el_after_av_textblock  el_before_av_iconlist '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c\">\n#top .avia-icon-list-container.av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c .iconlist_icon{\ncolor:#ed0707;\n}\n#top .avia-icon-list-container.av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c .iconlist_icon svg:first-child{\nstroke:#ed0707;\nfill:#ed0707;\n}\n<\/style>\n<div  class='avia-icon-list-container av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c  avia-builder-el-8  el_after_av_hr  el_before_av_hr '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-small av-av_iconlist-65e0dd22e5cad9db2e3e28b8437d273c avia-iconlist-animate'>\n<li><div class='iconlist_icon av-av_iconlist_item-a33da436366cee7d6821bda6b8a0c3b9 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Brand and packaging redesign \"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Brand and packaging redesign <\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-av_iconlist_item-47a43f85e28614a8cfb29618b3e1dd51 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Iconic brand bottle\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Iconic brand bottle<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-av_iconlist_item-739e3a575dae69dc778f3c91373447e8 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue817' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: Special embossment\"><div class='av_iconlist_title iconlist_title_small  '  itemprop=\"headline\" >Special embossment<\/div><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265\">\n#top .hr.av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265{\nmargin-top:-15px;\nmargin-bottom:10px;\n}\n.hr.av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265 .hr-inner{\nwidth:100%;\nborder-color:#727272;\n}\n<\/style>\n<div  class='hr av-av_hr-8a136ca8d0fc60dc1f4fe7d4d3030265 hr-custom  avia-builder-el-9  el_after_av_iconlist  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-av_textblock-396ddf1f42196ca838231e61a4602801 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em><strong>Auftraggeber:<\/strong><br \/>\nHEINEKEN Bulgaria<br \/>\n<\/em><\/p>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='portfoliobilder'  class='avia-section av-av_section-521c3b7716003a76b2bcb7dfbe2956fb main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-11  el_after_av_one_third  el_before_av_hr  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1192'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" 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itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-518 avia-img-lazy-loading-not-518 avia_image ' src=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01.jpg\" alt='' title='Stolichno_01'  height=\"1335\" width=\"1315\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01.jpg 1315w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01-296x300.jpg 296w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01-1015x1030.jpg 1015w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01-80x80.jpg 80w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_01-768x780.jpg 768w, 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srcset=\"https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_02.jpg 648w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_02-146x300.jpg 146w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_02-500x1030.jpg 500w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_02-587x1210.jpg 587w, https:\/\/www.pichler-gattringer.at\/wp-content\/uploads\/2017\/04\/Stolichno_02-450x927.jpg 450w\" sizes=\"(max-width: 648px) 100vw, 648px\" \/><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1192'><div class='entry-content-wrapper clearfix'><\/p>\n\n<style type=\"text\/css\" 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